A number of significant events happened during the week, so here's the update.
Firstly, I met up with the architect (Paul) and contractor (Jose) at the site to finalize the plans and drawings. Paul had walked through the premises with technicians for plumbing, electric etc and we need to dot the I's and cross the T's on their feedback. The plumbing was good because we had decided to move a hand sink and this made life a lot simpler, and we could utilize a lot of existing infrastructure. We had the quotes on the lighting and that really does effect the image of the place, especially with an open kitchen.
Secondly, Scott the real estate agent who has been with me from day 1 put me in contact with a marketing expert. We met and it sounds like we're off on an excellent level of understanding. We have lots of material to work with and she has lots of avenues to channel it down. So as the build out under goes construction. We will be really busy on the promotion front.
Thirdly, I really needed to decide which way to go on the Point Of Sale system. A cigar box for the cash, a second hand electronic Sharp till, a PC running QuickBooks, or a Mac running Checkout.
I went to the Apple Store and discussed the hard and software options, and the dude at the Genius desk knew all there was to know about pasties. Even down to the logic behind the crust and it worked being a miners lunch!
It has to be the Mac, I trust them so much more than PCs and QuickBooks seems a bit over engineered for what I want. Plus it's so much cooler than any of the other options.
So know I've bought a second hand G5 (intel chip) on Ebay from some guy out in LA, and that will be point of sale in the shop.
Fourthly, I've set-up The Pure Pasty on Facebook to start the social networking of the brand and the product. I gave one of my work colleagues (Hope) a lift home on Friday when the blizzard started, and she has started spreading the word to all her really cool friends. Not only is she a fantastic cook, but she's a little marketing gem. So the ball is rolling on that front. So folks, please get as many of friends as possible to start following my Blog and FB.
THE BALL IS ROLLING.
Finally tonight is the Superbowl and I will be partying with the neighbors while watching the event. I've decided to run a batch of pasties, take them with me and test them out on an unsuspecting public.
All this and Cheesetique was a mad house on Thursday and Friday, as the residents of Alexandria started panic buying cheese!
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